Digital Marketing Manager Posted Apr 10
Dr Batras Positive Health Clinic Ltd , Mumbai, Maharashtra, India
 
Role & Responsibilities:
Research and analyze website on best practices of search engines
Audit the architecture, meta tags, user behavior, keyword ranking, landing page rankings
Analyzing website on different devices and sharing recommendations
Tracking keyword performance and work on quarterly plans to enhance keyword rankings
Work on content strategy to enhance keyword and landing page rankings
Work on UI and UX to reduce the bounce rate
Monitor analytics and track events, goals and funnels
Analyze developer page insights to keep website performance optimum
Work on heatmap, W3C, Moz, Ahref, SEM rush to analyze userflow
Working closely with agency and IT to execute operational tasks
Bi-Monthly reporting on organic growth for categories, keywords and landing pages

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