Manager - Marketing Posted Jan 30
Gitanjali Gems Limited , Kolkata, West Bengal, India

We are in urgent requirement of a Marketing Manager who would be:-

Leading Brand Communication for all retail formats
o Lead Pan India marketing planning for Retail Formats.
o Define & develop communication for all retail formats
o Maintain & ensure brand and design guidelines

Campaign planning and roll-out
o Develop marketing collaterals and execute roll-out.
o Develop awareness and consideration for brands through local media, brand and event tie ups
o Enhance footfalls of desired segments through personalized propositions and activation
o Local OOH, local media buying, local Blogger outreach and local media tie ups

BTL & Experiential Marketing
o Design events and activation
o Brand activation
o Innovation and alliances for brand visibility through tie ups with hi-end brands, lifestyle stores, cinemas and luxury malls.

Channel Marketing and Business support
o Collateral support to distribution team in monthly visibility drive at points of sale across India
o Design & Implement reader acquisition strategies boost stand sales and subscription
o Lead generation through activation, tie ups and promotional events

Interested and serious candidates, please apply and appear for an Interview. Immediate Joining required.